Why Start a Burger Franchise in India?
₹25,000 Cr Market
India's burger market is expected to reach ₹25,000 crore by 2026, growing at 18% CAGR.
Youth Appeal
Burgers are the #1 choice among India's youth demographic aged 15-35 years.
High Margins
Burger businesses enjoy 50-65% gross margins with proper cost management.
Quick Preparation
Fast service model with 3-5 minute order fulfillment for high customer turnover.
Types of Burger Franchise Models
- Kiosk/Cart Model
Compact burger outlets in malls, food courts, or high-traffic areas. Investment: ₹3 Lakhs - ₹8 Lakhs
- Minimal space requirement (50-100 sq ft)
- Lower operational costs
- Quick setup and launch
- Ideal for first-time entrepreneurs
- Quick Service Restaurant (QSR)
Standard burger outlets with seating capacity. Investment: ₹10 Lakhs - ₹30 Lakhs
- Full menu with sides and beverages
- Dine-in and takeaway options
- Brand visibility and customer experience
- Suitable for standalone or mall locations
- Premium/Gourmet Burger Outlet
Upscale burger joints with premium ingredients and ambiance. Investment: ₹25 Lakhs - ₹60 Lakhs
- Higher ticket size (₹300-600 per order)
- Premium location requirements
- Craft burgers and specialty items
- Appeals to urban affluent customers
- Cloud Kitchen Model
Delivery-only burger kitchen with minimal front-end investment. Investment: ₹5 Lakhs - ₹15 Lakhs
Investment & ROI Comparison
| Franchise Model | Investment | Monthly Revenue | ROI |
| Kiosk Model | ₹3L - ₹8L | ₹2L - ₹4L | 35-50% |
| QSR Outlet | ₹10L - ₹30L | ₹4L - ₹10L | 30-45% |
| Premium Outlet | ₹25L - ₹60L | ₹8L - ₹20L | 25-40% |
| Cloud Kitchen | ₹5L - ₹15L | ₹3L - ₹8L | 40-55% |
Popular Burger Categories in India
Veg Burgers
Aloo tikki, paneer, mushroom, and veggie patty burgers with Indian spices
Chicken Burgers
Grilled, crispy, tandoori, and spicy chicken variants
Fusion Burgers
Indo-Western fusion with masala, tikka, and regional flavors
Gourmet Burgers
Premium ingredients like lamb, exotic cheeses, and artisan buns
Value Burgers
Budget-friendly options priced ₹50-100 for mass market appeal
Key Success Factors for Burger Franchise
Location Selection: High footfall areas like colleges, offices, malls, and busy markets
Menu Innovation: Regular introduction of new flavors and limited-time offers
Quality Consistency: Standardized recipes and ingredient sourcing
Speed of Service: Quick order preparation and delivery times
Digital Presence: Strong presence on Swiggy, Zomato, and social media
Combo Offerings: Value meals with fries, beverages, and add-ons
Steps to Start Your Burger Franchise
- Market Research:Analyze local competition and customer preferences
- Brand Selection:Choose a franchise that matches your budget and goals
- Location Finalization:Secure a prime location with good visibility
- Legal Compliance:Obtain FSSAI license, GST registration, and trade license
- Training:Complete franchise training on operations and food preparation
- Setup:Design and equip the outlet as per brand standards
- Launch:Plan a grand opening with promotions and offers
Required Licenses & Permits
- FSSAI Food License (mandatory)
- GST Registration
- Shop & Establishment License
- Fire Safety NOC
- Health/Trade License from Municipal Corporation
- Signage License